About Us
Who We Are
Founded in 1984 by Late Mohammad Shafi Ali Mohammad, RB Perfume began as a humble dream rooted in the rich traditions of India’s perfumery heritage. What started with pure attars sourced from the legendary fragrance capital of Kannauj soon grew into a respected name known for authenticity, craftsmanship, and timeless elegance.
For decades, our passion for perfumery has been guided by a simple belief — fragrance is more than a scent. It is identity, memory, emotion, and expression. This belief continues to shape every creation we bring to life.
From our early years in fragrance trading to developing signature brands such as Sipco.RB, Al Alif Dubai, Al Neer, and Sigma, our journey has been defined by an unwavering commitment to quality. Each product reflects a blend of tradition and innovation, ensuring that every bottle carries purity, character, and long-lasting performance.
Today, RB Perfume offers a diverse collection that includes alcohol-free attars, refreshing deodorants, premium perfumes, and soothing air fresheners — all crafted to suit every personality and occasion. Our formulations are created with care, drawing inspiration from nature, culture, and the art of fine perfumery.
More than a brand, RB Perfume is a legacy built on trust, heritage, and heartfelt craftsmanship. Every fragrance we create carries a story — of dedication, emotion, and the timeless beauty of scent.
Spiritual Legacy with RB Perfume
RB Perfume’s journey is deeply connected to a lineage of purity, devotion, and spiritual grace — a heritage beautifully reflected through the guidance of Pir-o-Murshid Hazrat Ashraf Bava. A distinguished figure in the Sufi tradition, Hazrat Ashraf Bava has long served as a source of wisdom, offering seekers a pathway toward divine love, self-awareness, and inner transformation.
His teachings emphasize compassion, humility, and unwavering faith, inspiring individuals to lead lives anchored in purpose and service. Through his spiritual assemblies and heartfelt guidance, countless followers have discovered clarity, peace, and a renewed connection with the Almighty.
RB Perfume honors this legacy by capturing the essence of his values in every fragrance we create. Each scent reflects purity of intention, depth of emotion, and the timeless beauty of spiritual devotion. This collaboration celebrates more than perfume — it embodies a tribute to a luminous legacy that continues to uplift hearts and inspire generations.
